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WhyMe@GuessWhoIAM.org is an example of ________.


A) dirty data
B) coarse data
C) inconsistent data
D) fine data

E) A) and B)
F) B) and C)

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Describe the characteristics and advantages of reporting systems.

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Reporting systems integrate data from mu...

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________ measures the impact of a set of variables on another variable.


A) Cluster analysis
B) Neural networking
C) Granularity
D) Regression analysis

E) A) and B)
F) B) and D)

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What is data mining?

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Data mining is the application of statis...

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What is a business intelligence system?

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A business intelligence (BI)system is an...

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The purpose of a ________ is to extract and clean data from operational systems and other sources,and to store and catalog that data for processing by BI tools.


A) data harvester
B) data center
C) data aggregator
D) data warehouse

E) None of the above
F) C) and D)

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One kilobyte consists of 1,000 bytes.

A) True
B) False

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One ________ is equal to 10³ bytes.


A) petabyte
B) gigabyte
C) megabyte
D) kilobyte

E) None of the above
F) A) and B)

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Data marts are data collections that address a particular business problem or opportunity.

A) True
B) False

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What is unsupervised data mining?

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Unsupervised data mining is where analys...

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________ refer(s) to the degree of summarization or detail.


A) Data abstraction
B) Data granularity
C) Gross data
D) Data aggregation

E) All of the above
F) A) and C)

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Explain clickstream data.

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Clickstream data is that data which is c...

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What is data granularity?

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Data can be too fine or too coarse.Data ...

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Cluster analysis and neural networks are examples of supervised data mining techniques.

A) True
B) False

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Clickstream data is ________.


A) inconsistent
B) too coarse
C) too fine
D) dirty data

E) A) and B)
F) B) and C)

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Regression analysis is used in ________.


A) expert systems
B) knowledge management systems
C) data-mining systems
D) reporting systems

E) None of the above
F) All of the above

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Cluster analysis measures the impact of one set of variables on another variable.

A) True
B) False

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The advantage that ________ have over the other systems is that these foster innovation,improve customer service,increase organizational responsiveness,and reduce costs.


A) reporting systems
B) expert systems
C) data mining systems
D) knowledge management systems

E) A) and B)
F) A) and D)

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In ________,statistical techniques identify groups of entities that have similar characteristics.


A) cluster analysis
B) neural networks
C) regression analysis
D) curve fitting

E) B) and C)
F) A) and B)

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Explain supervised data-mining and list the techniques used in it.

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With supervised data mining,data miners ...

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